‘Bray.ie’, one of the towns biggest tourism initiatives – the ‘Bray Air Display‘ and the Brave Maeve – Children’s Myth & Art Trail have all been shortlisted in the All Ireland Community & Council Awards 2018 which is presented by IPB Insurance and LAMA:
- Bray.ie for the ‘Best Connected Council’ – Communications and Digital Marketing category
- The Bray Air Display for the Best Tourism Initiative category
- The Brave Maeve – Children’s Myth & Art Trail for the Arts / Culture (including festival & events) category
The awards recognise and celebrate community and councils working together.
Speaking of the news, Councilor Christopher Fox, Cathaoirleach of Bray Municipal District said ‘We are delighted again to be shortlisted for the awards this year. The nominations recognise the overall performance and the quality of our online engagement via bray.ie, our biggest tourism event – the ‘Bray Air Display‘ is seen as a significant contribution to Irish tourism and that the Brave Maeve Story Trail celebrates local collaboration at its best.
This year we have increased our digital output which saw us reaching out to over 2.2 million users across our social networks. The Bray.ie team have worked hard over the past number of years producing effective campaigns. Our community engagement strategy is a team effort and it’s a testament to their hard work and dedication.
Last year we won the ‘Best Connected Community’. It was an honour and privilege to receive this award. For Bray.ie to be recognised like this is a true testament to our hard work. It shows that our online community engagement is having a real impact. It would be great if we retained the award for 2018.
Bray Air Display
The Bray Display has been a phenomenal success over the last couple of years. The annual event took place this year on Saturday 22nd and Sunday 23rd July 2017 which attracted 140,000 people for the two-day event.
Its social media reach was a whopping 2.5m. The national media coverage was also incredible. It’s no wonder the event is renowned as one of Europe’s best air displays.
The Air Festival is supported by main sponsors the Irish Aviation Authority, as well as Wicklow County Council and Bray.ie.
Brave Maeve Story Trail
The story of ‘Brave Maeve’ the giant is illustrated on a trail of images along Bray seafront. The story follows a young giant adventurer called Maeve as she sets out to find a home for her people and battles many monsters along the way.
This new Bray Mythology was written and illustrated by Chris Judge with the help of 50 local Wicklow children who between them, devised this exciting story in workshops in Killruddery House and Signal Arts Centre in September 2017.
People can travel along the trail using a special map and read the story together with their family or simply use their imaginations and create their own adventure with Maeve and the creatures she meets. The story is told in a number of brightly coloured murals in various spots along the seafront.
The project was curated by Donna Carroll and funded by Platform Pizza, Bray Municipal District, Megazyme and Bray Credit Union.
The All Ireland Community and Council Awards
For more information about the awards please click here.